Test Summary & Purpose

The purpose of this test is to see how users go about finding the right product for them and how they interact with your search and filtering options.

Test Benefits

This test can help you understand if there are any bugs or friction points in your search and filtering tools, and if the product images and descriptions are clear enough.

Test type/length

Basic navigation – 1-5 minutes, max 3 tasks

Number of testers


Scenario Options


  1. How would you find a [general product] that fits in with the characteristics you’re looking for? Look for it while you comment on your experience.
  2. When you’ve found a product you think would be a good fit, see if you can compare it to another one who’s a bit [cheaper or more expensive] but that still fits in with what you’re looking for.
  3. How would you choose one out of the two?
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