What’s the difference between short and long feedback?

Study length pertains to the time and effort reviewers invest in providing feedback.

‘Short’ studies involve up to 10 minutes of video feedback and up to 5 tasks or questions. This option suits evaluations of specific elements or a couple of pages in your flow, perfect for obtaining quick insights on value propositions or particular steps like a landing page review or item search.

‘Long’ studies provide up to 20 minutes of video feedback with up to 12 tasks or questions. They’re ideal for comprehensive user journey reviews like complete shopping processes, software trial experiences, or ad-to-landing-page evaluations.

The study length impacts the depth of insights and pricing.

Note: If you have few questions, but they require extensive time (20 minutes) to complete, you should opt for the ‘Long’ study.

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